Birds eye view business development and sales processes
What you’ll learn
Understanding the role of sales in business
Different sales techniques, including consultative selling and solution selling
Identifying pain points and challenges that customers face
Effective trategies for overcoming objections and closing deals
The importance of customer satisfaction and retention in sales
The impact of technology on sales and sales processes
Requirements
No specific requirements to enter this course. Just be willing to learn.
Approach this knowledge with an open mind to learn and apply new skills.
Description
Welcome to our comprehensive Udemy course on sales! Whether you’re a seasoned sales professional looking to brush up on your skills or a newcomer to the field, this course has something to offer you. Throughout the ten modules of this course, we’ll cover all aspects of sales, from the basics of understanding the role of sales in business to the latest trends and technologies impacting the industry. In Module 1, we’ll start by laying the foundation for our understanding of sales. We’ll explore the key skills and qualities needed for success in sales, as well as the different types of sales and sales models that are used in various industries. From there, we’ll dive into the nitty-gritty of prospecting and lead generation in Module 2. You’ll learn how to identify and qualify potential customers, as well as strategies for generating leads through cold calling and email outreach. We’ll also cover how to manage your sales leads effectively using a sales funnel. In Module 3, we’ll explore the importance of building rapport and establishing trust with your customers. You’ll learn proven techniques for building relationships with prospects and customers, as well as how to establish trust and credibility with your clients. Moving on to Module 4, we’ll cover the critical topic of understanding customer needs. You’ll learn techniques for identifying pain points and challenges that your customers face and how to use that information to tailor your sales approach to meet their specific needs and preferences. In Module 5, we’ll delve into different sales techniques, including consultative selling and solution selling. We’ll also cover strategies for overcoming objections and closing deals and explore negotiation techniques and tactics. Module 6 focuses on sales management and team leadership. You’ll learn how to manage a sales team effectively and set sales goals that are both achievable and motivating. We’ll also cover coaching and training sales reps for success, as well as metrics and KPIs for measuring sales performance. In Module 7, we’ll explore strategies for building and maintaining strong customer relationships. You’ll learn about the tools and technologies used in customer relationship management, as well as the importance of customer satisfaction and retention in sales. Module 8 addresses the ethical considerations and responsibilities of sales professionals. We’ll cover best practices for maintaining professionalism in sales, as well as how to avoid common ethical and legal pitfalls. Moving into the digital age, Module 9 covers the impact of technology on sales and sales processes. We’ll explore leveraging digital channels for lead generation and sales, as well as the future of sales in an increasingly digital world. Finally, in Module 10, we’ll recap the key takeaways from the course and provide actionable steps for improving your sales skills and performance. We’ll also share resources and further reading for continued learning and development in sales. By the end of this course, you’ll have a comprehensive understanding of the sales process, along with the skills and tools you need to excel in the field. Let’s get started!
Overview
Section 1: Introduction to sales
Lecture 1 Understanding the role of sales in business
Lecture 2 The key skills and qualities needed for success in sales
Lecture 3 The different types of sales and sales models
Section 2: Prospecting and Lead Generation
Lecture 4 Identifying and qualifying potential customers
Lecture 5 Strategies for lead generation, including cold calling and email outreach
Lecture 6 Developing a sales funnel and managing sales leads
Section 3: Building rapport and establishing trust
Lecture 7 The importance of building relationships in sales
Lecture 8 Techniques for building rapport with prospects and customers
Lecture 9 How to establish trust and credibility with customers
Section 4: Understanding customer needs
Lecture 10 Techniques for understanding customer needs and preferences
Lecture 11 Identifying pain points and challenges that customers face
Lecture 12 Using customer insights to tailor your sales approach
Section 5: Sales Techniques and Closing Deals
Lecture 13 Different sales techniques, including consultative selling and solution selling
Lecture 14 Strategies for overcoming objections and closing deals
Lecture 15 Negotiation techniques and tactics
Section 6: Sales management and team leadership
Lecture 16 Managing a sales team and setting sales goals
Lecture 17 Coaching and training sales reps for success
Lecture 18 Metrics and KPIs for measuring sales performance
Section 7: Customer Relationship Management
Lecture 19 Strategies for building and maintaining strong customer relationships
Lecture 20 Tools and technologies for managing customer data and interactions
Lecture 21 The importance of customer satisfaction and retention in sales
Section 8: Ethics and Professionalism in Sales
Lecture 22 The ethical considerations and responsibilities of sales professionals
Lecture 23 Best practices for maintaining professionalism in sales
Lecture 24 How to avoid common ethical and legal pitfalls in sales
Section 9: Sales in the Digital Age
Lecture 25 The impact of technology on sales and sales processes
Lecture 26 Leveraging digital channels for lead generation and sales
Lecture 27 The future of sales in an increasingly digital world
Section 10: Final Thoughts and Next Steps
Lecture 28 Recap and takeaways from this course
Lecture 29 Actionable steps for improving your sales skills and performance
Lecture 30 Resources and further reading for continued learning and development in sales
Section 11: A few more techniques
Lecture 31 BANT framework
Lecture 32 4 steps to succesful prospecting
Lecture 33 The Customer Journey
This is a course for beginners as well as experienced salespeople who want to up their game and feel more confident in their profession.
Course Information:
Udemy | English | 2h 27m | 2.26 GB
Created by: Matthieu Bout
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