Blogging and Influencer Marketing

Manual on How to Use Influencer Marketing to Grow Your Business Online and Reach Your Marketing Goals!
Blogging and Influencer Marketing
File Size :
1.94 GB
Total length :
2h 6m



Anton Voroniuk


Last update




Blogging and Influencer Marketing

What you’ll learn

What are blogging and influencer marketing?
The difference between influencers and bloggers
The best platforms for blogging
The best platforms for blogging
How to create the right kind of content
How to set goals and objectives for collaborations with bloggers
How to search for bloggers to work with
How to analyze bloggers’ profiles
How to brief bloggers
How to measure the results of your influencer marketing campaigns
How to create an effective influencer marketing strategy

Blogging and Influencer Marketing


No prior knowledge or experience is required


Influencer marketing is one of the most powerful approaches you can use to raise awareness for your brand. By partnering with influencers who have a large and engaged following on social media, businesses can drive traffic to their websites and increase sales. Additionally, influencer marketing can be less expensive than other forms of advertising, allowing businesses to reach a wider audience without depleting their budget.Do you want to start your own blog or collaborate with bloggers to promote your brand? This course will show you exactly how to create an influencer marketing plan for your business, regardless of your size and subject.DURING OUR TRAINING, WE’LL BE TAKING A DEEP DIVE INTO:What is blogging?Platforms for bloggingWhat is influencer marketing?Influencer marketing marketplace: statistics, trends, forecastsContent creation: copywritingTypes of bloggers: nano bloggers, micro bloggers, mid-tier bloggers, millionaire bloggersBrand goals and objectives for blogger collaborationsSearching for bloggers: manual monitoring, recommendations, special servicesAnalytics of blogger profiles: ways to recognize inefficient accounts (cheats, bots, giveaways)Communication with bloggers (briefings)Evaluation of the effectiveness of a blogger collaboration (metrics to evaluate)Creative ways to collaborate with bloggers (examples)Free ways to get your content posted by bloggersCreating blogger packs (examples)Step-by-step instructions for working with influencers (useful services)YOU’LL HAVE THE OPPORTUNITY TO LEARN INFLUENCER MARKETING FROM TOP DIGITAL MARKETING PROFESSIONALS:We have over 14 years of experience in online marketing. Our Webpromo Agency has both Google Premier Partner status and Facebook Marketing Partner status.I’ve personally collected a vast amount of digital marketing qualifications and marketing certifications (Google Analytics Individual Qualification, Google Ads Individual Qualification, Bing Ads Accredited Professional, Search Ads360 Certified, and others).We’ve launched over 1,500 successful marketing strategies and campaigns throughout our careers.Over 400,000 digital marketing specialists worldwide have enrolled in our online courses. Our free online events, blog, and YouTube tutorials help the SkillsBooster community stay in the loop and get all the tips they need to succeed in digital marketing.Instructor Zoya Lobod — master in Sociology, certified specialist by Google and Meta, graduated from Influencer Marketing Strategy at Rutgers University.OUR INFLUENCER MARKETING TRAINING INCLUDES:Theory: 2+ hours of lectures with plenty of hands-on examples. Lessons range from 3 to 15 minutes and are easy to followPractice Materials: Checklists, templates, and video tutorials to make the course more interactive and valuableLifetime access to the course and any future updates24/7 Support: If you have questions, I will always be willing to answerComplete the course and receive an Udemy certificateSHOULD YOU BE WORRIED?This course comes with a 30-day money-back guarantee.In 2023, understanding influencer marketing strategies will be critical for developing successful campaigns and delivering exceptional results for brands. Join our Influencer Marketing course today and learn how to leverage the power of influencers to take your business to new heights!


Section 1: Introduction

Lecture 1 Introduction

Lecture 2 Platforms for Blogging

Lecture 3 Influencer marketing market: statistics, trends, forecasts

Lecture 4 Profession of a blogger

Lecture 5 Profile monetization

Lecture 6 Content creation. Copywriting

Lecture 7 Types of bloggers: nano, micro, midtier bloggers, millionaire bloggers

Lecture 8 Brand goals and objectives for blogger-collaboration

Lecture 9 How to search and analyze bloggers

Lecture 10 Communication with a blogger, briefing

Lecture 11 Evaluation of the effectiveness of blogger-collaboration. Metrics to evaluate

Lecture 12 Creative ways of collaborating with bloggers. Cases

Lecture 13 Free ways to be posted by bloggers. Creation of blogger packs. Examples

Lecture 14 Step-by-step instructions for working with influencers. Useful Services

Lecture 15 Summary

Section 2: BONUS

Lecture 16 BONUS Lecture

Business owners who want to learn how to work with influencers to promote their brand, products, or services,Social media managers who are seeking to enhance their knowledge and skills in the field of influencer marketing,Anyone who wants to learn how to launch influencer marketing campaigns

Course Information:

Udemy | English | 2h 6m | 1.94 GB
Created by: Anton Voroniuk

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