Content Marketing 2023 Content that Sells
What you’ll learn
How to create a content marketing strategy
How to find a target audience and create relevant content for it
How to form a content plan
How to create popular content that sells
How to get more subscribers and loyal customers by using engaging content
How to optimize content for good search engine visibility
Master popular analysis services
How to search for popular keywords
How to generate content ideas for both B2C and B2B
Requirements
There are no requirements, but it is recommended to have an active online project to work on.
Completing the practical tasks within the course increases its effectiveness!
Description
Standing out in today’s crowded digital landscape is harder than ever before because consumers are looking for relevant, personalized, and easily digestible content. If you want to overtake your competitors, you must create content that both humans and search engines will love.Content marketing is a powerful tool that can help you attract new customers and grow your business. Unlike paid advertising, content marketing doesn’t rely on constant investments to maintain its effectiveness. Plus, it has a longer-lasting impact on the audience. Content marketing allows businesses to establish themselves as thought leaders and build long-term relationships with their customers.This course teaches you how to create an effective content strategy that will help transform your target audience into loyal brand consumers.AFTER OUR CONTENT MARKETING TRAINING, YOU’LL LEARN:How to find your target audience and create content that they’ll loveHow to generate content ideas for both B2C and B2BHow to promote your content and drive traffic from a variety of sourcesHow to create content that connects with your audience on an emotional level and solves their problemsHow to optimize your site for search engines and drive organic search traffic to your contentHow to analyze and measure the effectiveness of content marketingHow to develop and implement a content marketing strategyYOU’LL HAVE THE OPPORTUNITY TO LEARN CONTENT MARKETING FROM TOP DIGITAL MARKETING PROFESSIONALS:We have over 14 years of experience in online marketing. Our Webpromo Agency has both Google Premier Partner status and Facebook Marketing Partner status.I’ve personally collected a vast amount of digital marketing qualifications and marketing certifications (Google Analytics Individual Qualification, Google Ads Individual Qualification, Bing Ads Accredited Professional, Search Ads360 Certified, and others).We’ve launched over 1,500 successful marketing strategies and campaigns throughout our careers.Over 400,000 digital marketing specialists worldwide have enrolled in our online courses. Our free online events, blog, and YouTube tutorials help the SkillsBooster community stay in the loop and get all the tips they need to succeed in digital marketing.OUR CONTENT MARKETING TRAINING INCLUDES:Theory: 2 hours of lectures with plenty of hands-on examples. Lessons range from 3 to 15 minutes and are easy to followPractice Materials: Checklists, templates, and video tutorials to make the course more interactive and valuableLifetime access to the course and any future updates24/7 Support: If you have questions, I will always be willing to answerA free copy of the book “Cutting-Edge Digital Marketing. How to attract customers and increase online sales”.Complete the course and receive an Udemy certificateTOOLS USED IN THE COURSE: Miro, Google Trends, Serpstat, Buzzsumo, AnswerThePublic, Keywordtool, InVideo, and other important tools.SHOULD YOU BE WORRIED?This course comes with a 30-day money-back guarantee.Are you ready to take your content marketing skills to the next level? Enroll now in our comprehensive Content Marketing course and gain the knowledge and tools necessary to create a successful content strategy. Sign up today and start building your brand’s online presence!
Overview
Section 1: Content marketing as a tool for business development
Lecture 1 Key trends in Content Marketing
Lecture 2 Content Marketing checklist. Content Plan
Lecture 3 How to use the Miro Board Checklists
Lecture 4 7 Strategical questions
Lecture 5 Two approaches to forming a Content Plan
Lecture 6 How to study on Udemy effectively?
Section 2: What kind of Content should you create?
Lecture 7 How to search for popular Content? Google Trends
Lecture 8 How to search for popular topics? Exploding Topics
Lecture 9 How to search for key words? Serpstat
Lecture 10 How to search what Content of competitors is popular? Buzzsumo
Lecture 11 How to collect search queries? AnswerThePublic
Lecture 12 How to search for key words? Keywordtool.io
Lecture 13 How to make an effective SEO workflow
Lecture 14 How to create Content that helps to sell on Marketplaces?
Lecture 15 Search Engine Optimization
Lecture 16 Ever living Content
Lecture 17 Video Content. InVideo Screencast
Section 3: Content Marketing for B2B
Lecture 18 Content Marketing for B2B
Lecture 19 Expert Marketing or Reputation Marketing
Lecture 20 How to monitor your company’s reputation on the web?
Section 4: Content Plan
Lecture 21 See Think Do Care Model
Lecture 22 Content Plan
Lecture 23 Summary
Lecture 24 How to Get Your Certificate?
Lecture 25 How to leave a review for this Course?
Section 5: BONUS
Lecture 26 BONUS Lecture
Everyone who wants to gain the necessary digital marketing skills to pursue an online career.,Marketers – this course will expand your skills and teach you how to work with different tools that help you create content that sells.,Entrepreneurs – entrepreneurs will be able to use the acquired skills to promote their own project online and create relevant content for their audience.,Digital Marketers – become a master at creating a content marketing strategy. After completing the courses, you will be able to bring more value to your company and create selling content.,SMM marketers – this course will make you a master of creating relevant content for your target audience and followers on media.,Content marketers – after completing this course, you will learn how to create a content plan based on strategy. You will know how to work with keyword analysis tools, and based on data, create popular content that sells.
Course Information:
Udemy | English | 1h 57m | 2.61 GB
Created by: Anton Voroniuk
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