Create Exceptional Digital Marketing Using Rule of Thirds
What you’ll learn
Plan and deliver measurable and highly effective digital marketing
Write exceptional, engaging and useful digital content
Have the tools and expertise to learn from everything you do and continuously improve
Requirements
You are likely to be in a marketing, business development, management or sales role
You may be running a small business, in a start-up, or in a larger established business in a customer-facing role
Description
This course will help you to create exceptional digital marketing content. Not just great content, all about you, but exceptional and engaging content that inspires, motivates and drives people to do things.I have included lots of practical thinking, ideas and checklists to help reinforce your learning through the videos you’ll watch.As you work your way through the course you’ll build a digital marketing plan, that will ensure you focus on the most important customers, the profitable ones, create a clear and engaging customer journey for them and then fuel it with your exceptional content.This course is based on the Rule of Thirds, my proven and successful balance of content strategy, that is used across the world by successful digital communicators, marketers, and businesses both large and small. I’ve taken thousands of people through this course on a face-to-face basis, consistently scoring 9/10 or 10/10 in feedback and I am excited to offer it to you here on Udemy. I hope you enjoy it, I’m always on hand to answer your questions so please message me and I look forward to the journey with you.- Neil Wilkins
Overview
Section 1: Introduction
Lecture 1 Introduction
Section 2: Plan : Setting Your Mission
Lecture 2 Plan : Mission
Section 3: Plan : Spotting Market Trends
Lecture 3 Plan : Trends
Section 4: Plan : Digital Strategy
Lecture 4 Plan : Digital Strategy
Section 5: Optimise : Personas
Lecture 5 Optimise : Personas
Lecture 6 BONUS UPDATE – Webinar Customer Personas
Section 6: Optimise : Customer Journey
Lecture 7 Optimise : Customer Journey
Section 7: Optimise : Content Strategy
Lecture 8 Optimise : Content Strategy
Lecture 9 BONUS : Live Video Content Tips
Section 8: Deliver : Websites
Lecture 10 Deliver : Websites
Section 9: Deliver : Social Media
Lecture 11 Deliver : Social Media
Section 10: Deliver : Campaigns, Events & Launches
Lecture 12 Deliver : Campaigns, Events & Launches
Section 11: Improve : Listening
Lecture 13 Improve : Listening
Lecture 14 BONUS UPDATE – Webinar Digital Analytics
Section 12: Improve : Share
Lecture 15 Improve : Share
Section 13: Improve : Innovate
Lecture 16 Improve : Innovate
Everyone who needs to communicate effectively and efficiently with customers through digital marketing, online channels and social media,If you haven’t yet figured out how to create sustainable and engaging digital marketing content, this is the course for you
Course Information:
Udemy | English | 5h 1m | 5.43 GB
Created by: Neil Wilkins
You Can See More Courses in the Marketing >> Greetings from CourseDown.com