Klaviyo Automation and Segmentation Masterclass

Learn advanced ecommerce email automation techniques using Klaviyo
Klaviyo Automation and Segmentation Masterclass
File Size :
787.39 MB
Total length :
3h 39m



Jeremy Robinson


Last update




Klaviyo Automation and Segmentation Masterclass

What you’ll learn

Strategies and tactics for growing your business using email segmentation and automation
How to create targeted segments that increase audience engagement
How to create advanced automated email flows that drive more sales
Integrating klaviyo with facebook marketing campaigns

Klaviyo Automation and Segmentation Masterclass


A Klaviyo account and an ecommerce store.


Grow your ecommerce business by gaining a comprehensive knowledge of Klaviyo’s powerful automation and segmentation capabilities based on the techniques I use to support and grow my 7-figure business. Understand the most effective ways to segment your audiences. Get step by step flow design tactics based on what I use in my storeLearn insider tips and tricks for increasing sales and engagement


Section 1: Getting Started with Klaviyo

Lecture 1 Why Klaviyo?

Lecture 2 Connecting Klaviyo to your Ecommerce Store

Lecture 3 Basic Setting in Klaviyo

Section 2: Lists and Segments

Lecture 4 Lists vs segments

Lecture 5 Creating Lists

Lecture 6 Creating Sign Up forms for Lists

Lecture 7 Integrating a 3rd Party Opt-In with Klaviyo

Lecture 8 Introduction to Segmentation

Lecture 9 Creating Segments

Lecture 10 Creating and Using Custom Properties

Section 3: Campaigns and Emails

Lecture 11 Creating Campaigns and Emails

Lecture 12 The Resend Trick

Lecture 13 Using Dynamic Product Feeds

Lecture 14 Using Dynamic Coupon Codes

Lecture 15 Writing Effective Subject Lines

Lecture 16 A/B Testing

Section 4: Klaviyo and Marketing

Lecture 17 Calculating Customer Lifetime Value

Lecture 18 Calculating the Value of a Subscriber

Lecture 19 Integrating Klaviyo with Facebook

Lecture 20 Creating Facebook Campaigns from Klaviyo Segments

Section 5: Automation and Flows

Lecture 21 Welcome Flow

Lecture 22 First Purchase Flow

Lecture 23 Abandoned Cart Flow

Lecture 24 VIP Customer Flow

Lecture 25 Birthday Flow

Lecture 26 Back-In-stock Flow

Lecture 27 Updating Shopify Notification Emails

Section 6: Bonus Material – Complex Promotion Case Study

Lecture 28 SoYoung Promotion Case Study

Lecture 29 Additional Resources

Ecommerce store owners and marketing managers

Course Information:

Udemy | English | 3h 39m | 787.39 MB
Created by: Jeremy Robinson

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